Candyland… Come to Life

Tomorrow, Wednesday, August 19, 2009, San Francisco’s crookedest street (Lombard Street) will be transformed into a giant Candyland board to celebrate the 60th anniversary of the board game.  The street will be closed to traffic as children from the University of California San Francisco Children’s Hospital participate in the game as colored game pieces and [...]

Bottle Service

Johnnie Walker launched a new $3,000 blend available only in the Singapore airport… random, right?!?  It’s a blend from casks from nine distilleries, including some from the company’s hoarded stocks from long-closed distilleries including malt whiskey from Glen Albyn and grain whiskey from Cambus (both closed in 1983).  The whiskeys have been blended and given [...]

Let Your Darkside Out

Promotional shirts are so predictable – starchy-thick Hanes shirt with awkwardly-long-sleeves and a crunchy, doomed-to-crack decal.  But not the new one used to create buzz for the latest Resident Evil Wii game.  Although traditional at first glace with it’s “Let Your Darkside Out” logo, once the shirt is pulled up over your face you are [...]

Healthcare is a Big Issue

Proof that anything you say is cute as long as you have dimples…

November 4, 2008

Instead of pontificating on election day matters like all those politically charged blowhards out there… I would like to point out that Starbucks is now serving in holiday cups!

Coffee talk sidebar:
How do you feel about the new Starbucks Gold membership that was launched today?  Is it necessary to indulge in the Starbucks equivalent to AMEX Centurion?  (Probably… although it would be easier for me to [...]

Ahhh… Youth

Vodafone aired this commerical titled Youth in Romania last month.  It taps into how “Some things work only until a certain age.  So make the most of being young.”  Not sure how this correlates to a mobile phone provider but I love the truth of the phenomenon.

 
Credit where credit is due:
Agency:  McCann Erickson, Romania
Creative [...]

Fantasy Island

I used to know a girl named Angela (that is actually her name… I didn’t change it to protect her identity) who shared with me that her favorite animal was a unicorn.  And she was serious.  And we are no longer friends.  In that order.
But the joke is on me.  Not only do they exist, [...]

ATE – XII

Wallace & Gromit… Fashionistas?
For my twelfth installment of All Things English… let me break down my Wallace & Gromit obsession for you.  As a child I enjoyed their antics but when I was in college I found a W&G alarm clock that rang with “Morning Gromit!  Time for walkies!” in his famous English accent.  At that moment, [...]

haahhahaa

Pretty much every brand executive has heard of YouTube.  Most don’t really understand how it plays out in the cultural landscape but have read enough to understand that they should… and that their jobs might actually depend on that understanding.  But I digress…
One fun YouTube execution that I just found is for the promotion of Batman: The Dark Knight in the Brazilian market.  [...]

Bottoms Up!

So there is this theory that bikini-clad babes, sex and/or the combination of the two is the special sauce when it comes to marketing beer…

I have no comment on the theory… however, I would like to open the floor to the following questions:

Is “missionary” making a comeback?
Is swinging the new black?
Is [...]