Tagging

Don’t even get me started on the Natalie Shea graffiti case… but it did get me thinking.

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Defacing property is not cool… even if the person deserves it.  However, that doesn’t mean that all graffiti is bad.

Case and point… Ellis G.  His work has a cult following (as it should in my opinion) for his chalk outlines throughout NYC.  I actually overheard a dude, who was unchaining his bike in the LES one night, tell his buddy that he was officially a NYer now that his bike had been shadowed by the tricky Ellis G.  And upon my eavesdropping I instantly felt jealous…

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Check out BUFFdiss, a street artist, who uses masking tape to create his pieces.  All it takes is a simple yank and the art is gone. 

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There is also SAS, Street Advertising Services, who ‘tag’ logos on dirty surfaces, walls, roads, pavement and even road signs using a stencil and a high-powered steam machine.  This technique actually cleans your logo onto a surface… genius!

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Where there’s a will creative mind, there’s a way… something we should keep in mind as we develop new media plans for clients.

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One response to “Tagging

  1. Pingback: Mind the GAP « notice things

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