Category Archives: advertising

Inspired by Advertising

Picture 3

I’m interested in checking out the new film documentary titled, Art & Copy.  It’s a behind the scenes look at the advertising industry from the perspective of a handful of the greatest creative pioneers whose ideas resulted in some of the most iconic advertisements… and who actually moved and inspired our culture with their work.  Sure, it’s easy to hate advertising when you get pop-ups online or bombarded with television commercials that take up more time then the program you are actually watching… but the madness of a creative mind is intriguing and down right addictive… just ask anybody in the industry.

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Driving While on the Phone

The following is a graphic public service film depicting the ravages of using cell phones while driving.  Although created and aired only in the United Kingdom, it’s message is relevant everywhere.  Surely this wont be aired in it’s entirety on US television due to the gruesome nature of the content but thanks to the internet it can still be viewed.  Which begs the questions… Is this video appropriate?  Is it shock for shock-value’s-sake or does it have the power to actually change behavior.  You decide.

WARNING:  The following video is extremely graphic and violent. Watch at your own discretion.

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When Life Gives You Lemons

…make lemonade.  Carpe Diem!

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Let Your Darkside Out

resident01

Promotional shirts are so predictable – starchy-thick Hanes shirt with awkwardly-long-sleeves and a crunchy, doomed-to-crack decal.  But not the new one used to create buzz for the latest Resident Evil Wii game.  Although traditional at first glace with it’s “Let Your Darkside Out” logo, once the shirt is pulled up over your face you are instantly transformed into a zombie (or a gory Mardi Gras bead-beggar)!  Brilliant!

resident02

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Healthcare is a Big Issue

Proof that anything you say is cute as long as you have dimples…

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Stupid Shit – III

WhoCanISue.com

This is real.  Really telling.  Really sad.  Although I have to admit, I think the business-man-slipping-on-a-banana-peel logo is really awesome… so sue me!

 

sueme

 via burke mal 😉

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Ahhh… Youth

Vodafone aired this commerical titled Youth in Romania last month.  It taps into how “Some things work only until a certain age.  So make the most of being young.”  Not sure how this correlates to a mobile phone provider but I love the truth of the phenomenon.

 

Credit where credit is due:

Agency:  McCann Erickson, Romania
Creative Directors: Adrian Botan, Alexandru Dumitrescu
Art Director: Razvan Chifu
Copywriter: Catalin Dobre

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